Welcome to our digital Brand

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Our Brand

About Brand

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Core Beliefs

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Our Culture

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The Mission

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Identity

Primary Logo

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Primary lockup to be used

Clear space is equal to 100% the height of the wordmark

Alternate Colors

Black

Reverse Blue

Reverse Black

Logomark

Primary

Black

Reverse Blue

Reverse Black

Colors

Primary Colors

Hex – #3832b8
RGB – 56 50 184

Hex – #2c51f5
RGB – 44 81 245

Hex – #60089c
RGB – 96 8 156

Hex – #111111
RGB – 17 17 17

Shades

#c8c6f0

#a19ee5

#7b76da

#3832b8

#2c2790

#201c68

#131140

#eff2fe

#bec9fc

#8da1fa

#2c51f5

#0b33e3

#0828b3

#061d82

#cd8bf9

#b556f6

#9e21f4

#60089c

#4e077f

#3c0562

#2a0445

#fafafa

#e2e2e2

#aaaaaa

#888888

#444444

#333333

#111111

Website Colors

This site uses a custom GeneratePress Premium Global Colors palette. Edits to the Global Colors settings in the customizer will change all instances of each color on the website. Add additional colors or remove as needed.

text

text-link

text-link-hover

text-lite

text-lite-hover

headline

headline-hover

button

button-hover

background-body

background-dark

background-lite

primary-accent

secondary-accent

white

Gradients

Blue Gradient – Linear 140deg, #3832b8, #2c51f5

Purple Gradient – Linear 140deg, #60089c, #3832b8

Typography

Typeface

Brand’s typeface is Inter by Rasmus Andersson. The following weights are used:

Inter Regular – 400

Inter Medium – 500

Inter Semi Bold – 600

Inter Bold – 700

Headings

Small Div Headline (div.gb-headline) | Inter | 600 | 15px | Color (headline)

Focusing on the past or future mindlessly is a waste of time.

focusing on the past or future mindlessly is a waste of time

I now understand that focusing on the past or future mindlessly is a waste of time. All that matters is how well I’m able to experience what I’m doing now.

I now understand that focusing on the past or future mindlessly is a waste of time. All that matters is how well I’m able to experience what I’m doing now.

I now understand that focusing on the past or future mindlessly is a waste of time. All that matters is how well I’m able to experience what I’m doing now.

I now understand that focusing on the past or future mindlessly is a waste of time. All that matters is how well I’m able to experience what I’m doing now.

Text & Quotes

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Components